Remember how awful it was to make your existing website, and how much you still don’t like it?
No one wants to do that again: so let’s not. Do these steps instead.
1. Content First, Then Design.
Don’t make the same mistake twice. Build your site in the order of “Content First, Then Design.”
Track every single customer interaction – from social media click to webpage view to individual emails in one place.
3. Inbound Marketing
Use the same team who built your website to manage your Inbound Marketing and bring in the quantity and calibre of leads that make your sales team salivate.
4. Train Your Staff.
Train your team on all software used to manage it sustainably so you stay relevant.
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