A website is a business’s online storefront. And, with its global reach, blogging improves your manufacturing website. Blogging is uniquely suited to the manufacturing industry because you can showcase your expertise and products to a large market for free. When you compete for business on an international scale, consistent and informative blogs help ensure your website is seen and appreciated by the right people.
Three Ways Blogging Improves Your Manufacturing Website
Blogging improves your manufacturing website content to attract customers because it’s a low cost/high ROI marketing solution. Here’s three reasons you’ll want to use blogs to attract customers:
Blogs Build Trust: When you write a blog with content you build trust relationships with potential investors and clients. Nurturing these relationships online is especially important when working on a global scale and competing with manufacturing powerhouses in the US and China.
Blogs Are Easy To Share: Social media is like “word of mouth” on steroids. Blog posts are perfect for sharing on social media to reach and attract international clients. With one click your readers increase your reach into their networks (even more people interested in what you’re offering).
Blogs Get You Found: Potential investors and clients will do their Internet research before they commit to doing business with you. Writing blogs with search engine optimized content ranks your business higher so you get found online first.
So blogging improves your manufacturing website but maybe you’re not sure how to start a blog on your manufacturing website? Don’t worry. We can help you start a business blog.
Kick Start Your Manufacturing Blog With This Free Infographic